SEO Disaster Recovery
When SEO Disaster strikes a website, it’s normally a case of staff or outsource optimizers engaging in Techniques which blatantly break Google’s Quality Guidelines, and which subsequently bring down the search engine’s wrath. When this happens, I get called in to clean the infractions, lift “Manual Actions”, and bring the website back into good standing.
Contrary to popular SEO belief, effective Website Promotion has very little to do with exact keyword densities or meta tag formulas. Instead, it relies as much on a solid grasp of marketing and a thorough knowledge of your target audience, as it does on technical SEO knowledge. If you’re after lasting success, you need a Promoter, not an SEO.
Panda and Penguin are two words feared by many SEOs. This terror of Google's "Black and White Beasts", however, is largely the result of long-term malpractice and manipulative SEO Tactics. For an ethical website promoter, familiar with Google's Webmaster Guidelines, these two algorithms look more cuddly than fearsome.
My range of services is about much more than promotion and SEO Disaster Recovery. I also help companies around the world with a variety of other tasks, ranging from project managing website migrations to teaching their development teams and in-house SEO staff about best practices and about Google's Wants and Needs.
Over the years I've helped a great many online businesses stay out of trouble.
Google Business Essentials
In 2016 Google is spearheading a new initiative to help online business owners become better informed about the rapidly changing world of Internet Commerce and Search Engine Marketing.
October will see the first in a series of seminars designed to introduce online entrepreneurs such as yourself to Google's range of tools and services, designed to help you maximize your online enterprise's chances of success.